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El impacto de la economía colaborativa en los barrios de Granada (capítulo de libro)

Recientemente hemos publicado el capítulo de libro titulado “The Impact of Sharing Economy in Heritage Neighborhoods in Granada”, un texto en el que abordamos el impacto de las diversas plataformas de economía colaborativa en Granada, prestando especial atención al turismo. Algunos de los datos más significativos los publiqué en este extenso artículo en Ideal de Granada, titulado “Ciudad y turismo: en defensa de un proyecto compartido para Granada“.

La referencia completa del capítulo es:

Romero-Frías, E., & Leontidis, C. (2020). The Impact of Sharing Economy in Heritage Neighborhoods in Granada. In I. de Luna, À. Fitó-Bertran, J. Lladós-Masllorens, & F. Liébana-Cabanillas (Eds.), Sharing Economy and the Impact of Collaborative Consumption (pp. 69-96). Hershey, PA: IGI Global. doi:10.4018/978-1-5225-9928-9.ch005 Disponible en: http://digibug.ugr.es/handle/10481/56660

Su resumen en inglés es:

The objective of this chapter is to provide reliable information from online platforms that quantifies the impact of tourist accommodation in Granada in relation to commercial activities, hotels, and residential homes. To do so, the authors take into consideration economic and population variables. Particularly, they focus on offering evidence on the tourist pressure in the most touristic neighborhoods of the city, mainly Albaici?n-Sacromonte, Centro 1, and Realejo. This type of research has been widely demanded by residents, local government, and stakeholders in general in order to take action on this field.

La publicación se enmarca dentro del libro titulado “Sharing Economy and the Impact of Collaborative Consumption” cuya referencia completa es:

de Luna, I. R., Fitó-Bertran, À., Llados-Masllorens, J., & Liébana-Cabanillas, F. (2020). Sharing Economy and the Impact of Collaborative Consumption (pp. 1-400). Hershey, PA: IGI Global. doi:10.4018/978-1-5225-9928-9

Este es el alcance del libro en su conjunto:

The introduction of new technology and technological services worldwide has ushered in a new wave of peer-to-peer and access-driven companies that are disrupting the most established business categories. The emergence of these new business models has upset the flow in contemporary society and transformed people’s behavior towards sharing-based economies. Companies and entrepreneurs can see this significant change in people’s behavior as both an opportunity and a threat.

Sharing Economy and the Impact of Collaborative Consumption provides emerging research on the impact that the sharing services are having on society as well as the importance of the sharing economy development in the coming years, dealing with relevant issues such as regulations, the technological aspects involved in these platforms, the impact in the tourism sector, and consumer behavior in relation to these services. Multidisciplinary in nature, this publication establishes links between economics, finance, marketing, consumer behavior, and IT, and covers topics that include e-commerce, consumer behavior, and peer economy. It is ideally designed for researchers, students, business professionals, and entrepreneurs seeking current research on the impact that this industry has on various economic, marketing, and societal aspects of different countries.

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Esteban Romero Frías

Catedrático de la Universidad de Granada. Vicerrector de Innovación Social, Empleabilidad y Emprendimiento. Innovando desde MediaLab UGR. Transformando desde ReDigital.